MSL828
| MSL828 | |
|---|---|
| Global Strategic Management | |
| Credits | 3 |
| Structure | 3-0-0 |
| Pre-requisites | |
| Overlaps | |
MSL828 : Global Strategic Management
[edit]Module I : The Process of Globalization and Global Strategy. Globalization of markets and competition, globalization and localization, Diagnosing Global Industry Potential, Designing a global strategy, Making Global strategies work, Global strategic alliances, M&A. Module II : Regional Strategy and Entry Strategy. Regional Strategy, Emerging Markets Assessing Country Attractiveness, Entry Strategies: Subsidiaries, acquisitions, joint ventures, Licensing, Franchising, Agents and Distributors. Module III : Managing Globally and Future Challenges. Designing a global organization, Global Marketing and Operations, Cross Cultural Management, Leadership and Global manager, Globalization and the Internet. MSV828 Frontiers in Information Systems Management 1 Credit (1-0-0) Series of focused topics in any emerging area of Information Systems. The topics may evolve based on the expertise of the expert invited for delivering the course, with due discussion with the area. The topics would cover emerging issues in information systems, from both a theory and practice point of view. Further it may expose the participants on the challenges and critical success factors in the domain being explored.